Paul Loughrey

Speaker Bio:

Paul Loughrey is Head of Insights at RTÉ Television (yes, ALL people still watch TV in large numbers!). Multi award winning researcher. I thoroughly believe that Research brings the voice of the consumer into the business and acting on the insight will bring you closer to the consumer.

Presentation Title:

From Research to Insight to Action to Growth

Synopsis:

The purpose of this presentation to demonstrate that ‘Research’ is the start of a process that can help grow your business. Don’t fear it, embrace it!