European Skills Leader & Training Specialist, IBM Digital Business Group
Jeff is an experienced commercial & marketing professional with a focus on driving best in class sales performance in the competitive Information Technology sector. Jeff’s career has spanned varied industries such as digital & mobile marketing, loyalty & rewards, sports marketing and Information Technology.
As a skills leader & training specialist with IBM, my job is to ensure that our 700 digital sellers covering 23 countries & 17 languages have the skills & training they need to best serve our clients across Europe. Inside sales or virtual sales is the now the dominant sales model for B2B, Tech, SaaS, and some B2C transactions. AI will bring a new dimension to Inside sales.
Talk Title – SALES WARS: The death of the field seller ?