Eoin Costello is a well known innovation, startup and digital marketing/social media expert. Eoin was CEO for Startup Ireland for a number of years and served as National Director for the successful ‘Startup Gathering’. Having started and grown a number of businesses himself he is very familiar with the innovation challenges faced by SME owner managers. He also worked hands-on with dozens of entrepreneurs when he managed Ireland’s largest startup programme, the Dublin Institute of Technology Hothouse New Frontiers programme. Eoin managed high profile digital marketing/social marketing campaigns for Startup Ireland and the national Startup Gathering as well as for his own companies Novara Technology and Omniserve. He is the Digital Connector for Digital Dun Laoghaire, helping connect and grow digital companies in Dun Laoghaire.